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Where MedTech Deals Go to Die
The hospital IT Technical Review is the IT Graveyard of MedTech deals. A three-part CIO narrative gets products through it.
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Ideas you can use.
Many MedTech deals don’t die in the clinic or the boardroom — they die in the hospital IT Technical Review, the “IT Graveyard.”
Surviving it takes a three-part CIO narrative: proof of interoperability, a security and zero-trust story, and ambient workflow integration. And it means never promising “plug-and-play” — CIOs have heard it before, and it costs credibility every time.
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